I’m excited to join Slamcore as Vice President of Sales for North America, and to be part of the team bringing spatial intelligence to the warehouses, plants and distribution centers that keep supply chains moving.
For nearly three decades, I’ve worked in material handling and intralogistics. I’ve seen the industry from the equipment side, the automation side and the customer side, and I’ve spent most of that time helping operations get more out of the trucks, people and processes at the heart of their facilities.
My career started at AGV Products, where I first saw what automation could do on a warehouse floor. From there I moved into automation and service engineering at Hyster-Yale Group, spent a decade with customers at Toyota Material Handling, then worked at Big Joe, returned to Hyster-Yale to lead National Accounts, and went on to Kalmar. Most recently, at BALYO, I brought autonomous forklifts into real customer operations, from first conversation through deployment.
Across every one of those roles, the work came back to the same thing: understanding how a facility actually runs, then matching technology to the problems that matter most to the people running it.
One challenge has followed me through my whole career. Forklifts and other manual vehicles do much of the work in intralogistics, yet they are often the least visible part of the operation. Managers know what was planned, but not always what is happening on the floor, where the near misses are, or why flow breaks down.
The industry has tried to close that gap for years. Too often, the answer has meant heavy infrastructure, long installations and a slow path to ROI. Customers don’t need another complex project. They need visibility they can trust, quickly.
When I first saw Slamcore in action, it answered a question I’d been asking for years.
Slamcore Aware gives the vehicles already in a facility vision-based spatial intelligence, with no beacons, reflectors or fixed infrastructure. Slamcore Alert turns that awareness into real-time warnings for drivers and pedestrians. And Slamcore Hub gives operations teams a clear view of how their site really runs, so they can act on it. Because it’s infrastructure-free, customers can go from installation to insight in a fraction of the usual time.
Having sold forklifts, automation and service for most of my career, I know how hard it is to find technology that works with the fleets customers already have, without a long, disruptive rollout before it pays off. Slamcore does both, and it delivers value from day one. That’s what got me excited.
What convinced me to join is simple: making a facility safer and smarter shouldn’t require tearing it apart. Spatial intelligence can be fast, practical and built around the way people already work.
I’m looking forward to working with customers, dealers and OEM partners across North America to turn that into measurable results, whether that’s fewer incidents, better flow, or a clearer picture of what’s really happening on the floor.
If you’d like to talk about how Slamcore could fit your operation, I’d be glad to connect on Linkedin or you can complete a contact us form.